Did you know that the real estate industry is one of the most competitive industries in the US. Firms compete for listings and customers and also for qualified agents to grow. This means that the companies growing quickly are doing something right, which is often treating their agents right and receiving good word-of-mouth recommendations.

Know about some of the best real estate brokers in the US and learn what they are doing right.  

The best realtors in the US

Below are the 7 best realtors you can find in the US:

1. Houzeo

When we are talking about one of the best realtors in the US, the name that comes at the top is Houzeo. The startup offers you a state-of-the-art experience with its sleek and customer-friendly user experience. You have high-tech features like automated reminders, easily customizable listings, and step-by-step video guides that can walk you through all steps of the listing and sales process. It is easy to complete your entire real estate transaction digitally with Houzeo.

Houzeo auto-populates your listing on the MLS and also other top listing websites apart from listing it on its own website. This way, you are exposed to buyers and sellers outside of Houzeo as well and your listing gets significant visibility.

Houzeo allows buyer’s agent commission to lure buyer agents to show your property to prospective buyers. You can control the commission. By controlling the agent commission amount, you can choose how much you want to save.

Houzeo does not offer free MLS listings. But the high-tech experience, ability to control buyer agent commissions, auto-population of your listing to other listing sites, etc. features make Houzeo one of the more popular real estate brokers in the US.

2. Keller Williams Realty

Founded in 1983 by Gary Keller and Joe Williams, Keller Williams in Austin, Texas, Keller Williams has grown into a huge tree today. The Keller Williams real estate team is one of the best real estate agencies out there. It ranks best in its customer experience and agent support. Keller Williams uses the latest technologies so that their team members and improve the sales process for its customers. 

The real estate market is a complicated one. The executive team at Keller Williams believes that dependable customer support and the right training can help agents better prepare their clients to close deals and win negotiations.

To get the best real estate agents to join it, Keller Williams developed their own commission cap policies. The employees at Keller Williams have a 70/30 commission split in their brokerages. They get 70% of their commission while the remaining 30% goes to the office along with the six percent built-in franchise fee. 

This Keller Williams business model attracts high-end realtors and several agents. With its thought-out commission model, more agents want to join Keller Williams resulting in the best services for home sellers and buyers. 

3. Century 21

Century 21 is a real estate powerhouse and one of the most recognized brands in the industry. It has operations in Latin America, Europe, Asia, and the Middle East. About 14,000 independently owned, operated broker Century 21 offices with 147,000 associates function in 86 countries and regions. Century 21 is a leader in e-marketing. You can definitely buy or sell a house with one of the most respected brands in the industry.

Century 21 has some of the best real estate brokers that are well-informed and highly regarded. The realtors are known to provide Century 21 customers with a positive experience with the backing of a well-established company.

However, the commission and fees charged by Century 21 agents are high. You do not get any discounts or rebates and your agent will charge you the standard fees and commission.

4. Better Homes and Gardens Real Estate

Meredith Corporation launched Better Homes and Gardens Real Estate in 1978. Today, it has emerged as one of the most reputable brands. It has a kinship with a magazine sharing the same name and is one of Realogy’s real estate brands. Better Homes and Gardens Real Estate entered into a new franchise system in 2008 that is catapulting the realtor further up the ranks.

Better Homes and Gardens Real Estate assist you whether you want to buy or sell a house making your real estate process smooth. Available in over 40 states in the US, the company works with its partner brokers. You can make an account on their real estate website to get updates on new MLS listings in your chosen area. You can use their flat fee MLS listing service to sell your home and determine its value before selling it. 

If you are a buyer, the real estate giant can help you explore all the MLS listings matching your requirements and find your dream home.

5. RE/MAX

Re/Max or Real Estate Maximums started out in 1973 to handle real estate in a new way. Their work model allows real estate agents to earn the majority of their commissions and pay their brokerage through office expenses.

By 1977, the concept transformed into 100 franchises. The firm saw international expansion through the 1980s and 1990s. And in the 2000s, they shifted focus to online home listings. By 2011, Re/Max was in 70 countries with more than 6,000 franchises.

Today, Re/Max has about 85,000 agents in just the US and Canada that are experts in home selling and buying.

6. Sotheby’s International Realty

Sotheby’s International Realty formed a strategic alliance with Realogy in 2004 to offer franchise opportunities to some real estate brokerages. Today, it has about 25,000 associates in over 1,000 offices in 78 countries and regions. The company has achieved USD 204 B in Annual Sales Volume.

It has a number of clients with a high net worth. Many of Sotheby’s residential sales are in the million-dollar range. You can definitely trust the company with your real estate needs as well.

The global real estate brand has an international network of residential brokerage companies. As a seller, you can easily reach a highly-qualified global clientele with Sotheby. As home buyers, you can get access to remarkable agents and properties everywhere.

7. Zillow

Zillow is an Independent real estate resource. It is not a real estate agency per se but is a prominent platform where property search is done by millions of home buyers. The founders of Expedia, Rich Barton, and Lloyd Frink founded Zillow in 2005 and the company has seen tremendous growth since then. You get the tools and applications to make sound real estate decisions independently with Zillow.

Listing your house on Zillow FSBO is a great way to get your home in front of many buyers, but selling your home as owner by different for sale by owner websites can be difficult and time-consuming. Most of the homes listed on Zillow are from the multiple listing service, the database used by local realtors to advertise the properties they are selling.

To sum it up

Before looking for a new home, it’s good to first get an idea of the kind of house you can realistically afford. Based on your earnings and likely expenses like insurance, mortgage, maintenance, and taxes, you can make an estimate. Figure out what effect buying a home will have on you financially. Alternatively, if you are selling a home, look for the best realtors in your locality who can sell your home for the most price.